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Florent Bertiaux | Innovation Consultant, Photographer, Writer

The tool doesn't make the project. The framing does.

Innovation Consultant atEuraCreative (Plaine Images, Lille). ThroughLesWWW since 2018, I help teams take digital and AI projects from framing to launch. 60+ clients. Media, culture, e-commerce. I also shoot photography: corporate portraits, events. And I write atjamaislevendredi.com.

LesWWW

Four ways to work together as an external consultant.

Creative / technical translation

Your design and tech teams don't speak the same language. I step in to reframe usage into constraints, challenge technical choices, and build a shared vocabulary. You leave with a shared framing and a roadmap.

AI framing & sovereignty

AI tools are already running in the shadows of your company. Usage audit, risk mapping, cloud/local/hybrid trade-offs. A clear usage policy and actionable recommendations.

Prototyping & MVP validation

The enthusiasm is there, the real need is still fuzzy. Framing workshops, no-code/low-code/generative-AI prototyping, lightweight user testing. A testable prototype and an informed decision.

Teaching, masterclasses & juries

Tailor-made masterclasses (innovation, AI, growth, project management), hackathon and thesis-defense juries. For schools, incubators and professional events.

Photography

Corporate portraits and professional event coverage.

Get in touch on LinkedIn

Clients & Partners

Electro Depot, Euracreative, La Voix du Nord, Agence Dalt, Hi Agency, FFF Ligue Hauts de France, ICART & EFAP, Le 1647, L'Échappée Bière, Bière à Lille, BART Focaccia, Now Coworking, Agence WTF, Ben's Cookies, Euratechnologies, Agence Bash...

Contact

For a project, a photo shoot, or just to say hi.

Get in touch on LinkedIn